CREATIVE.
ART DIRECTOR.
AT VML SYDNEY.

A black and white photo of a man staring at camera, at dinner table.

I enjoy non-traditional thinking and making mind-bending ideas that play with psychology and human behaviour.

Some examples of my exploits include giving a MTV Cribs-style tour of the Navy’s biggest ship, placing danger in a soldier’s sunglasses, building a 4-metre high peanut butter & chocolate ‘shoey’, using AI to bring academics’ younger selves to life, making an ad to get my neighbour to mow my lawn, and creating a beer tap that lets you buy a beer for a fallen soldier.

When I was younger I remember seeing the Cadbury Gorilla ad on TV. I knew nothing of advertising back then but knew I wanted to make people smile the way I smiled seeing that iconic work. Years later, I was directed to AWARD School where I placed top 10 in the state. Now, I've been given the rare opportunity to keep pushing creativity in advertising forward. I wholeheartedly hope that one of my works will make you smile too.

Been making the magic happen with my creative companion, Charlie Dejean.

Have a chat with me on LinkedIn or spam my email.


Recognitions
& Other

AWARD SCHOOL 2024 - TUTOR

BEST ADS 2023

BEST PRINT AD - PUBLIC KINDNESS ANNOUNCEMENTS

BEST ADS 2022

BEST INTERACTIVE AD - PIZZA HUNT (supporting creative role)

AWARD SCHOOL 2021

ACHIEVED TOP 10 IN SYDNEY